If anthropology is as universally helpful to humanity, as I believe it is, Applying Anthropology to Everyday Life can be helpful to you, whatever line of work you practice or are in training to practice.  Anthropology is holistic, evolutionary, comparative, and field based (Schultz & Lavenda, 2009).   In other words, all of the subfields of anthropology share these four features, as well as a central focus on the core concept of culture and its role in humanity.  The four classical subfields of anthropology are sociocultural, linguistic, biological, and archaeological.  Some argue that “applied” is a fifth subfield but in truth, applied anthropology is active in all of the four subfields.

In this book, you will become familiar with anthropology being applied to all four of these subfields, but more importantly, the idea behind this book is to assist you in applying anthropology to your routine, daily life.  Rather than convert you to the side of anthropology, the idea behind this book is to infect you with a germ of an idea: That with a little attention, all of us can apply an anthropological perspective to whatever problems we are facing.